[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.certeq.cz\/nemejte-me-za-blazna\/#Article","mainEntityOfPage":"https:\/\/www.certeq.cz\/nemejte-me-za-blazna\/","headline":"Nem\u011bjte m\u011b za bl\u00e1zna","name":"Nem\u011bjte m\u011b za bl\u00e1zna","description":"Samoz\u0159ejm\u011b, \u017ee ta v perexu zm\u00edn\u011bn\u00e1 slova nejsou m\u00edn\u011bna zase a\u017e tak docela v\u00e1\u017en\u011b. Samoz\u0159ejm\u011b nejsem udiven t\u00edm, \u017ee jste na mou nab\u00eddku nereflektovali, \u017ee jste se o n\u011bco tak skv\u011bl\u00e9ho vysloven\u011b nepoprali. Proto\u017ee dob\u0159e v\u00edm, \u017ee ani ta nejlep\u0161\u00ed v\u011bc neud\u011bl\u00e1 onu pomyslnou d\u00edru do sv\u011bta, pokud ji vyhled\u00e1va\u010d za\u0159ad\u00ed na n\u011bjak\u00e9 takto zasunut\u00e9 […]","datePublished":"2019-05-05","dateModified":"2019-05-05","author":{"@type":"Person","@id":"https:\/\/www.certeq.cz\/author\/#Person","name":"","url":"https:\/\/www.certeq.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/48db5b3634ed7a3f1f89bca90f0a2521b0bb3970d57e3653d258d10b0f31fdf3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/48db5b3634ed7a3f1f89bca90f0a2521b0bb3970d57e3653d258d10b0f31fdf3?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"certeq.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.certeq.cz\/wp-content\/uploads\/img_a356517_w2549_t1571066495.jpg","url":"https:\/\/www.certeq.cz\/wp-content\/uploads\/img_a356517_w2549_t1571066495.jpg","height":0,"width":0},"url":"https:\/\/www.certeq.cz\/nemejte-me-za-blazna\/","about":["V\u00fdrobky"],"wordCount":440,"articleBody":" Samoz\u0159ejm\u011b, \u017ee ta v perexu zm\u00edn\u011bn\u00e1 slova nejsou m\u00edn\u011bna zase a\u017e tak docela v\u00e1\u017en\u011b. Samoz\u0159ejm\u011b nejsem udiven t\u00edm, \u017ee jste na mou nab\u00eddku nereflektovali, \u017ee jste se o n\u011bco tak skv\u011bl\u00e9ho vysloven\u011b nepoprali. Proto\u017ee dob\u0159e v\u00edm, \u017ee ani ta nejlep\u0161\u00ed v\u011bc neud\u011bl\u00e1 onu pomyslnou d\u00edru do sv\u011bta, pokud ji vyhled\u00e1va\u010d za\u0159ad\u00ed na n\u011bjak\u00e9 takto zasunut\u00e9 m\u00edsto, ur\u010den\u00e9 zpravidla u\u017e jen pro v\u0161elijak\u00fd pochybn\u00fd internetov\u00fd odpad. Proto\u017ee j\u00e1 v\u00edm, v \u010dem je zakopan\u00fd pes. Ov\u0161em je mezi n\u00e1mi st\u00e1le je\u0161t\u011b mnoho t\u011bch, kdo nev\u00ed, v \u010dem se skr\u00fdv\u00e1 probl\u00e9m podobn\u00e9ho ne\u00fasp\u011bchu. T\u011bch, kdo si mysl\u00ed, \u017ee si zalo\u017e\u00ed internetovou str\u00e1nku a r\u00e1zem se d\u00edky tomu bude po cel\u00e9m \u0161ir\u00e9m sv\u011bt\u011b v\u011bd\u011bt, co jsou doty\u010dn\u00ed za\u010d, co a za jak\u00fdch podm\u00ednek sk\u00fdtaj\u00ed ostatn\u00edm. St\u00e1le je\u0161t\u011b jsou mezi n\u00e1mi mnoz\u00ed, kte\u0159\u00ed nev\u011bd\u00ed, \u017ee bez optimalizace webov\u00fdch str\u00e1nek nem\u00e1 \u017e\u00e1dn\u00fd web nad\u011bji na z\u00e1vratn\u00fd \u00fasp\u011bch. \u017de absence optimalizace dok\u00e1\u017ee spolehliv\u011b zni\u010dit i plody toho nejv\u011bt\u0161\u00edho vynalo\u017een\u00e9ho \u00fasil\u00ed. Proto\u017ee k tomu, aby byla str\u00e1nka objevena publikem, mus\u00ed b\u00fdt ve vyhled\u00e1va\u010d\u00edch na n\u011bkter\u00e9 z \u010deln\u00fdch pozic. Internetov\u00e1 str\u00e1nka, kter\u00e1 se vy\u0161plh\u00e1 na jedno z p\u0159edn\u00edch m\u00edst, kdykoliv n\u011bkdo hled\u00e1 to, co se na n\u00ed nab\u00edz\u00ed, slav\u00ed \u00fasp\u011bchy a spolehliv\u011b zast\u00edn\u00ed v\u0161echny ty, kter\u00e9 se um\u00edstily a\u017e na n\u011bjak\u00e9 pozici kdesi na chvostu seznamu odkaz\u016f. Ov\u0161em na ony skv\u011bl\u00e9 p\u0159edn\u00ed p\u0159\u00ed\u010dky se \u017e\u00e1dn\u00e1 str\u00e1nka sama od sebe nedostane. K tomu, aby se tam vy\u0161plhala, pot\u0159ebuje pr\u00e1v\u011b optimalizaci. Tedy kontrolu, zda se na n\u00ed nevyskytuj\u00ed grafick\u00e9 \u010di jin\u00e9 nedostatky, z\u00e1sobov\u00e1n\u00ed kvalitn\u00edm a zaj\u00edmav\u00fdm obsahem, spr\u00e1vnou volbu kl\u00ed\u010dov\u00fdch slov, vytvo\u0159en\u00ed zp\u011btn\u00fdch odkaz\u016f, p\u0159iv\u00e1d\u011bj\u00edc\u00edch sem lidi z jin\u00fdch web\u016f, a tak\u00e9 n\u011bjakou tu \u0161ikovnou a efektivn\u00ed reklamn\u00ed kampa\u0148. Jenom optimalizovan\u00e1 str\u00e1nka se dostane na v\u00fdslun\u00ed sl\u00e1vy, je hojn\u011b nav\u0161t\u011bvovan\u00e1 a slav\u00ed \u00fasp\u011bchy s t\u00edm, co publiku nab\u00edz\u00ed. A to i tehdy, kdy\u017e ta nab\u00eddka nedosahuje ani zdaleka kvalit t\u00e9 na devaten\u00e1ct\u00e9 stran\u011b Googlu dole. Tam kam se ale u\u017e norm\u00e1ln\u00ed u\u017eivatel sotva n\u011bkdy proklik\u00e1.                                                                                                                                                                                                                                                                                                                                                                                         4.4\/5 - (5 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Nem\u011bjte m\u011b za bl\u00e1zna","item":"https:\/\/www.certeq.cz\/nemejte-me-za-blazna\/#breadcrumbitem"}]}]